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Milestones in mass communication research : media effects /

Lowery , Shearon A.

Milestones in mass communication research : media effects / by Shearon A. Lowery and Melvin L. De Fleur - 2d ed. - New York : Longman , 1988 - xxi , 472 p. : ill. ; 24cm.

Subjects--Topical Terms:
Mass media
Mass society

Dewey Class. No.: 302.23 LOW

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Milestones in mass communication research : media effects /