UNIVERSITY LIBRARY CATALOGUE

Marketing channels /

Stern, Louis W., 1935-

Marketing channels / Louis W. Stern, Adel I. El-Ansary. - 4th ed. - Englewood Cliffs, NJ : Prentice Hall, c1992. - xvi, 621 p. : ill. ; 25 cm. - The Prentice-Hall series in marketing .

Includes bibliographical references and indexes.

0135537363


Marketing channels.

658.84 STE