Brand equity, brand innovation and sales performance in Uganda's car bonated soda industry/
Hisejere, Majid.
Brand equity, brand innovation and sales performance in Uganda's car bonated soda industry/ Majid Hisejere. - Kampala, 2017. - x, 57 p. : ill. ; 30 cm.
Unpublished thesis (MBA)- Makerere University, 2017
Includes bibliographical references (p. 49-53 )
Branding (Marketing) ----Uganda.----
658.827
Brand equity, brand innovation and sales performance in Uganda's car bonated soda industry/ Majid Hisejere. - Kampala, 2017. - x, 57 p. : ill. ; 30 cm.
Unpublished thesis (MBA)- Makerere University, 2017
Includes bibliographical references (p. 49-53 )
Branding (Marketing) ----Uganda.----
658.827