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A textbook of marketing /

Amarchand, D.

A textbook of marketing / D. Amarchand, B. Varadharajan. - Delhi : Konark, 1989. - xii, 340 p. : ill. ; 22 cm.

Includes bibliographical references and index.

ISBN: 8122000975

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8

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A textbook of marketing /