UNIVERSITY LIBRARY CATALOGUE

Stochastic models of buying behavior /

Massy, William F.

Stochastic models of buying behavior / By William F. Massy, David B. Montgomery and Donald G. Morrison - Cambridge, Mass. : M.I.T. Press , 1970. - xiii, 464 p. : ill. ; 24 cm.

Bibliography : p.451-460.


Consumers --Mathematical models.------
Stochastic processes--Mathematical models.------

658.834 MAS