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Text and cases in marketing : a scientific approach.

Bursk, Edward Collins, 1907-

Text and cases in marketing : a scientific approach. - Englewood Cliffs, N.J. : Prentice-Hall, 1962. - 580 p. : ill.; 24 cm.

Includes bibliographical References.

LCCN: 62-015413

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 BUR

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Text and cases in marketing : a scientific approach.