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Market orientation, cultural awareness performance of multinational firms : a case of multinational firms in Uganda /

Nankya, Jameo.

Market orientation, cultural awareness performance of multinational firms : a case of multinational firms in Uganda / Jameo Nankya. - Kampala, 2013 - ix, 54 p. : ill. ; 30 cm.

Includes bibliographical references.

Unpublished thesis (M.Sc. ACC&FIN.) - Makerere University, 2013

Subjects--Topical Terms:
Accounting--Uganda
Investments--Uganda.

Dewey Class. No.: 657

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Market orientation, cultural awareness performance of multinational firms : a case of multinational firms in Uganda /